Retention Strategist Master Spotlight: Apple
When it comes to customer retention rates in the cutthroat market on cellphone technology, Apple comes out a clear winner. Demonstrating Apple’s dominance in this field have been several studies…
How to Create a Digital Marketing Strategy in the Modern World
One thing that the digital revolution has changed in a big way is marketing. Since we all spend so much time online on our phones and other digital devices, companies…
How to Build Brand Loyalty
If you have ever worked in marketing, you will know that attracting new customers is no mean feat. The internet is today is probably awash with companies that offer products…
